Business Book Recommendation

I want to start recommending books that I have read and have found helpful in my continuing journey as an entrepreneur. Success doesn’t happen overnight and it doesn’t come easy. While everyone may have advice for you, the best thing I can say is to create your own path. You should learn from others but apply it to your own situation. Don’t copy others because then you’re simply repacking an existing idea.

All this said, my first Monday Book recommendation is called ‘The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future’. I am in NO way affiliated with this book. I don’t know who wrote it nor do I have a relationship with anyone who worked on it. I simply love the content and feel that it can help so many of you, too. Here’s the link to buy it on Amazon: http://www.amazon.com/100-Startup-Reinvent-Living-Create/dp/0307951529/ref=sr_1_13?ie=UTF8&qid=1438646501&sr=8-13&keywords=business

It’s over 300 pages and there is a video trailer on the Amazon site for the book. I love this book because it doesn’t present a roadmap as to how you can get rich. Instead, it presents options to really look at yourself, what you want, and how to get yourself in the right mindset to get there… even if it is with only $100!

When you’re doing reading this book, please share your thoughts with me. I am eager to read what you liked and hated about this book.

Until next time,

Twyla N. Garrett

Simple, Great Customer Service Defined.

I can define customer service in three words. What are they? Above the curve. That’s right, now ahead of the curve but above it. Keeping clients happy is as simple of anticipating their needs so much that you are not only ahead of them with the anticipation, but you are flying so far above them that you start to meet their needs without being asked. You aren’t there to simply respond immediately to a request, you provide the service / product before the request can be made.

Being above the curve is easier said than done. You have to first gain the client’s trust, get to know him or her to develop and then predict their needs, then you have to have the resources to perform the magic of implementation without being asked. Time, effort, and attention to detail are all required to perform not only in anticipation of your client’s needs, but as answer to your client’s needs before the need even occurs.

If you can master this art, you will become in disposable to your clients. What else is better for your own company’s growth and job security? Nothing! So, it is worth putting the time, effort, and attention to detail into your client relationships. I hope this inspires you to reconsider your customer service tactics this weekend.

Until Monday,

Twyla N. Garrett

Winning in the boardroom.

I wanted to use today’s blog to discuss playing nice in life. I mean all aspects of life, too. You see, in business we have to deal with boardroom meetings, client meetings, interaction with coworkers and employees, in-laws, etc. I’m not going to lie, these interactions can test our patience. If we lose it, we lose in life. It is crucial to know how to win in a group, which means making some unpopular decisions and statements on occasion.

Below, I am going to lay out my top 5 ways to win in the boardroom and in life. These steps will help you navigate your way to success in a group environment. Please don’t think these are tips on being popular, they’re not. In fact, some of the time- they may make you unpopular.

1. Don’t lie. It sounds obvious but it has to be said. The truth will follow you. Not stating something is also a form of lying. If you are always upfront with people, you have nothing to worry about in life.

2. Address conflict immediately. You shouldn’t wait for things to die down. This tactic will always cause the other person to hold onto a grudge versus letting it go. My best advice is to address conflict head on and work for a positive resolution versus hoping it will all “blow over.”

3. Understand there are no perfect people. . A variety of personalities and types can add differing perspectives to help make a team more productive. You will have to work alongside these different personalities. You may not have to like the people you are working with, but respect their differences and how they can better the project because of their distinctions.

4. Ask questions. Don’t assume anything in life. Further, if you think someone understands what you are asking of them, don’t be afraid to have them repeat the instructions back to you with a plan of how he or she is going to attack the tasks. This isn’t for micromanaging purposes. Instead, it helps to ensure the other person understands what you are asking of them without insulting them.

5. Allow yourself to fall down. The world is super competitive right now. Cheating is at its highest level. Don’t cheat, don’t forge, simply try. If you fail, allow yourself to fall down and then get right back up. Try again and make sure you do so by incorporating what you learned from the failed attempt.

Remember, if you are honest and address conflict with others right away- you are already going to win many battles in life. Now, work in understanding that people aren’t perfect, ask more questions then you make suggestions, and also become persistent and the world will be yours for the taking.

Until tomorrow,

Twyla N. Garrett

PRLog (Press Release) - Jan. 2, 2013 - Twyla Garrett is the owner of Investment Management Enterprise and was recently invited to speak at The White House on issues related to business and the country’s economic growth. Now, Garrett is announcing her “2013 Business Awareness Campaign.” The Campaign is designed to help aspiring business owners launch their ideas into actual business ownership during the 2013 year.

“The word “economy” strikes fear right now in many people. I don’t want potential business owners to miss out on great opportunities because of a misperception right now,” said Twyla Garrett. “I was just at The White House. I own several businesses and I know what it takes to make a good go at starting a business. Thus, I am launching this Campaign to help others feel empowered, not fearful, when starting their businesses in the New Year!”

The “2013 Business Awareness Campaign” will allow potential business owners (world-wide) to reach out to Twyla Garrett, via her blog http://twylangarrett.blogspot.com/, and submit questions. In turn, Garrett will offer free advice as a response to the questions. “I normally charge for a full business consultation. I know start-up owners often don’t have spare cash laying around. So, I thought why not launch this campaign and have my blog be a free spot for potential business owners to network, ask questions, and maybe even find investors,” continued Garrett. The Campaign will start on January 3rd of 2013.

About: Twyla Garrett is an extraordinary entrepreneur, corporate speaker, and compelling author who has been personally invited to speak at The White House on the issues of creating jobs, economic growth and the controversial fiscal cliff of 2012. Garrett is known for her notable (sometimes 100% self-funded) business deals as much as she is known for providing excellent opportunities to individuals facing immense challenges. Twyla’s memoir will be published in 2013 and it will be followed by a series of “how-to” business books, starting with one based on Homeland Security. Currently, Twyla’s business blog and social media accounts furnish motivational quotes and an over-the-shoulder view of her unique perspective on profiting in business while helping others.

MEDIA CONTACT
https://twitter.com/TwylaGarrett
Helene Vece of JumpStart Ink (Media Manager)
702-749-5925 Ext 210