Communicating During An Emergency

Did you know it is very possible to be prepared and professional during an emergency and still make communication mistakes? Unfortunately, this happens too often! So, since we are urged by FEMA to practice preparedness today, I'm listing the top 3 ways to avoid communication errors during an emergency.

1. Know that "one size does NOT fit all" when it comes to forms. It is very frustrating to have people write down their issues during a disaster, especially if they're seeking relief. Mistakes get made on the form, people tend to be so bogged down with worry that they overlook crucial information, etc. When you have someone assessing people for assistance, make sure you have an advocate to review every single form with them. Information may be needed or there may be extenuating circumstances that are outside of the forms' perimeters.

2. Don't skimp on technology upgrades. Cutting corners to save a few, or a few thousand, dollars is a mistake! Why? During an emergency the technology upgrades could provide quicker responses, access to vital information, link up with systems that can obtain relief, and so much more. Not buying the proper software, or the upgrades, for the sake of saving a dollar is irresponsible and can slow down communication efforts.

3. Seek out social media to help you communicate vital information. You might be asking yourself,"what if all cell phones are out?" Well, that could be- but what if only some of them are out? Other people will still see the information on social media and it will carry. Social media is a great tool. Not using it during an emergency is a major mistake - just consider the many benefits the city of Boston gained out of social media when tracking the marathon bombers!

I hope this information helps. If you have questions, please contact me directly. I'm always available to talk- by email, phone, or Twitter.

Twyla N. Garrett

5 Questions to Answer Before You Start A Business!

As I guide others with business ownership, I've noticed a trend. There are five questions every prospect business owner needs to ask him or herself. These questions can help you discover if you truly should move forward with a business idea or investment, or signal if you're about to make a major mistake!

1. Where am I getting my money from?

Money is key. You need money to make money. If you don't have enough money to sustain your business expenses for a year, pay employees, pay yourself, and have money for emergencies - you're not ready and setting yourself up for failure.

2. Where will my business be located? Again, money. Are you leasing business space based on how nice an office is or how useful an office is? There is a difference. Overspending on rental space is a common mistake. We all want a luxury address but you can grow into one- you don't need it right away.

3. Who is my competition. This seems obvious but you need to research local and online competition and then make a plan.

4. Will I need insurance? Yes, different businesses require different types of insurance- sometimes multiple insurances. Finda business mentor (yes, you can hire me) and make sure you are fully insured before you open doors.

5. What happens to me if I don't make it? This isn't thinking negative, this is having a plan in place just in case. You need to ask yourself this question and create a plan in case you have to face this scenario.

Twyla

Free Business Plans? Yes!

Free business plans? Yes! They are out there. But, that doesn't mean these "free" business plans are good. In fact, many of them are not. I've been through dozens of business plans on ArticleBase.com. Many offer ideas and financials for doughnut shops, liquor stores, and even pawn shop business. These "resources" can kill a business before doors even open.

So, how do you get help writing an actual business plan? Hire a professional. I write business plans for clients all the time. But, not everyone can afford to hire me and not everyone wants to hire me. I can give you the basics on business, but really- you should pair yourself up with an expert in your field.

Don't cut corners when you are starting a business. This includes downloading a free plan for a business or even paying for an online, downloadable template. There is more to a business plan than just writing down what you think will work or what you think a bank wants to see. Trust me on this, a business plan is a crucial blueprint for your success.

I want to hear your business plan questions and horror stories. Contact me on Twitter or leave a comment here.

Twyla