Thursday, January 31, 2013

OSHA?

Are you familiar with OSHA? You should be, especially if you have employees! If you are not, here is a link http://www.osha.gov/dcsp/smallbusiness/index.html

Many small businesses are tight on finances and can't afford to hire an HR Specialist right away. But, did you know that OSHA offers Compliance Assistance Specialists (CAS)? You don't need to stress when it comes to OSHA issues. Really! They are there to help and they are, often, helpful.

As a business owner who specializes in Homeland Security, I can also answer questions to help you through the OSHA / New Business Owner process! Send me your questions and I will answer them!

Twyla

Wednesday, January 30, 2013

Defense Spending Cuts Impacting Business!

I read an interesting article this morning by Shobhana Chandra & Michelle Jamrisko. The article suggests that "The economy in the U.S. unexpectedly came to a standstill in the fourth quarter as the biggest plunge in defense spending in 40 years swamped gains for consumers and businesses." As a small business owner, who works in the homeland security industry, the opinions of Chandra and Jamrisko were really interesting.

I'm note sure if, like the article and research suggests, one item directly impacts the other. The average business owner normally doesn't start or stop spending money because of defense spending. My personal business could be harmed- but not the average business owner. I'm surprised to read that businesses are starting to move slightly. With the 'Obamacare' insurance costs adding stress to business owners, a sign (even if a little one) in the positive direction - is a great sign!

Look, the truth be told is that you and I can go over the chicken and the egg of what budget cuts and budget spending led to what business cuts and business spending. There is no real proof! Each business owner has his or her own set of concerns and limits. There is no black and white reasoning that stretches across the board! I want to open this up to a discussion so I can better form an opinion as to if you, the reader, cares how the government spends money and if it directly impacts you as a business owner.

Send me a DM on Twitter or write a note here!

Twyla http://www.bloomberg.com/news/2013-01-30/economy-in-u-s-unexpectedly-shrinks-as-defense-spending-plunges.html

Tuesday, January 29, 2013

Can being "green" be a smart marketing move?

Many businesses are going "green" in today's market as a way to get tax credits and to also help the environment. But, a lot of other businesses are also using being "green" as a way to increase their PR perception through strategic marketing. Regardless of motive, being "green" is a win-win for Mother Earth and businesses.

In fact, being "green" is a money-maker for many businesses, including those who sell "being green" as a certificate. Check out this one website, http://www.gbb.org/green-business-certification-signup/?gclid=CPXsr8PajbUCFa57Qgod5xwAEg , and there are many of these types of websites out there!

People love "green" businesses because it makes them feel as if there money is really going to a good cause. But is it really? I guess if you choose to do cloud computing and rarely print, then yes. You are directly impacting the environment in a good way. But, what if you slide the actual "green" element just for a certificate from one of these websites? Is your marketing plan being fair?

I encourage you to ponder these questions this Tuesday. If you can find a way to make being "green" a win-win for your business and the planet- great! If not, don't market yourself as "green" because the PR backfire can kill your business.

Twyla

Monday, January 28, 2013

Are you creative?

A business has to be involving, it has to be fun, and it has to exercise your creative instincts. – Richard Branson

Are you being creative in your business efforts? Some of the best businesses in the world provide products / services that solve some of the world's most obvious challenges. But putting a price on creativity can be daunting.

How much should you charge? Do you charge a flat fee or hourly? Are there levels of your creative services and products that can be sold individually or bundled?

When you are structuring a business plan it is important to evaluate your time AND your creativity. Your "creative instincts" (Richard Branson) can make your business the next million dollar baby!

Need help with your business plan? I am available to consult and even write your business plan.

Twyla

Sunday, January 27, 2013

Do you have a job?

My son is now an ‘entrepreneur’. That’s what you’re called when you don’t have a job. – Ted Turner

Ted Turner couldn't have said it any better. Entrepreneurs either have a great reputation or a bum rap. There is no in between! And, the same goes for the actual entrepreneur. People view them either as ambitious or lazy because there really are two types of entrepreneurs. The kind that start businesses, think business 24/7, and do everything in his or her power to make their dreams happen. And, there are the people who like to say entrepreneur so they don't have to say unemployed. Those who like to talk about getting stuff done but it never really happens.

Which type of entrepreneur are you? The type that does things or the type that talks about doing things? It is a harsh question but it defines your career as a boss/owner or your career as someone's employee.

This Sunday night, as you sit there dreaming about your next business venture, what is your plan? Ask yourself if you want to really do this or if you are just going to talk about it!

Twyla

Saturday, January 26, 2013

1st Time Business Owner? 3 steps that can help you.

A first time business owner has a lot to learn. There is a bouquet of advice available online, in schools, and every which way you turn. But is the advice sound? I know coming from me, who is also writing about business advise, you really are not sure where to turn.

Let me say this.... trust your gut. As you grow your business you will have to learn many lessons. As long as you learn from your mistakes, you will continue to grow in business and as a person. But the one thing people or books can't teach you is to trust your gut. If a deal feels funny or a client makes you feel uneasy- go with what your guts tells you before you are in too deep!

This said, below are my top three tips for new business owners.

#1 - Focus. Don't get distracted by what you have to do... focus on what you are doing and then what you have to do next. The to-do list is always going to be long for you- you are a business owner! Don't get overwhelmed. Get focused and then get to work.

#2 - Keep your pitch under a minute. People are busy. When they ask you what it is you do, answer but answer quickly. If they want to know more, they will ask! If you are long-winded, they will associate you and your business with a negative experience.

#3- "Entrepreneurship is a lifestyle, not a 9-to-5 profession." I read this once and I believe it. So, stay as healthy as you can. If you tend to work 20 out of 24 hours in a day then you are neglecting your health. The work will be there for you. Don't work more than 16 hours a day and rest when you are suppose to be resting. Turn off your computer, put the files away and shut off the phone.

Twyla

Thursday, January 24, 2013

Is the new Blackberry right for your business?

Ok, I've tried out all the phones. But, I couldn't help but hear a slow buzz building over the new Blackberry model. Blackberry phones are great because they really do operate as a functional computer in your hand. Open documents, create documents, etc... And it doesn't help that the iPhone really has made the Blackberry look like the black sheep of smart phones.

So what is all the buzz about with the new Blackberry? I'm here to provide you with some more info. If you have the 411, you may be able to decide if your current phone works for your business or if the new Blackberry can help you drive new business.

Pro # 1. The new Blackberry (BB) has two internal operating systems. One for personal use and one for work. This means you can toggle between apps for your personal life and apps for managing your business, employees and business' social media accounts.

Pro # 2. Email is going to be fast.... I mean super fast. I'm sure not a day goes by that you don't have an email from a friend or business person that says, "sent from my Blackberry." Have you ever wondered why all these people are not switching to the iPhone? Well, BB's email is known for being fast but the new OS promises even quicker (is that possible?) email service. This is a great feature when closing deals or solving customer issues.

I'm sure there are going to me more BB OS benefits showcased through commercials and a heavy online social media campaign. My advise? Don't discount the BlackBerry until you have tried it. Sure, you may not have all the Droid run apps but you will gain a lot of business benefits that will do more for you than a word game or celebrity alarm clock!

Twyla

Wednesday, January 23, 2013

Is Your Business Global?

Is your business global? It should be. The problem with businesses who service a local clientele is they assume global business is not their market. Wrong! If you have an internet presence (of any kind) then you are serving a global market and you are a global business.

People love brands. Even if your favorite coffee shop is the local mom and pop place down the street in a town of 2,000- there may be someone on your Facebook who loves the idea and "likes" the mom and pop place. Therefore, the brand is starting to grow a global audience and may, in the future, be able to sell their brand of coffee worldwide! So, you see, considering your business to be a global one has to be given some consideration!

Here are my tips for 2013's global business trends.

#1 - Now your niche. That's right. Maybe you are selling small volumes of homemade art. But, having an online presence will grow your brand and ability to sell. Much like I spoke about yesterday, you need to have a great internet marketing plan in place when you open a business- even if it is a local one. Internet marketing is going to get even more competitive this year and you need to know how it works and why it works.

#2 - Financing. More and more companies are offering in-house financing and 2013 isn't going to slow down this trend. Ask yourself how you take payments now, could you process global currency, and are you willing to split up payments on products. If yes, how would you accomplish this?

#3 - Hiring global. No, don't outsource for cheaper work. That isn't a trend. But, hiring people who work on the other side of the world who possess a specific talent that you will need. Don't be afraid to hire outside of your country but only if you are doing it for the right reasons.

Twyla

Tuesday, January 22, 2013

Internet Marketing

Many business people hire an internet marketing company and forget about the subject. Usually, so does the company hired. A good internet marketing company does regular updates for you and seeks out opportunities. A great company creates the opportunities. In this new landscape, it is crucial to understand internet marketing. Below are my top three tips.

#1 - Be professional. If you are going to be setting up your own business profiles then understand it will represent your business, not you. Keep this in mind when writing and selecting a photo. First impressions are usually lasting ones!

#2 - Be involved. Don't just hand over access to your profiles and accounts without really testing a marketing company first. Set up some blind accounts and see how the company handles them. If you are satisfied, hand over the reigns to your company but closely monitor your accounts.

#3- PPC. Don't know what this is? You should. PPC is Pay-Per-Click advertising and there are two very different schools of though on this. You need to do your research, know the terms, know what results should look like, and know how much everything will truly cost!

I will be posting more on internet marketing through the week. Feel free to send me your questions via Twitter!

Twyla

Saturday, January 19, 2013

5 Ways Business Owners Can Stay Sane in 2013.

January of 2013 came and is almost gone. The New Year means new tax laws and new company policies. It can be a chaotic time for business owners.

So, what are some ways business owners can keep their sanity? Below are my top five tips for staying sane and organized in 2013.

#1 - Get a large tub to hold your 2012 files. That's right. The most obvious way to clear the clutter and keep those past files organized and accessible is to put them all in one place. Seems simple, but completing this step will help put your mind at ease and help you gear up for the New Year!

#2 - Payroll tax returns for fourth quarter and the annual Form 940 are due by Jan. 31. W2s must be mailed by Jan. 31 in order to be in compliance. Check to make sure you have current addresses for each employee. Form W3 and copies of the W2s must be mailed to the government by Feb. 28. Avoid the stress and get this done as soon as possible.

Forms 1099 must also be mailed by Jan. 31, however, don’t mail the government copies until the Feb. 28 due date. This way, if one of your independent contractors reports an error to you, you can make the changes without having to send in corrected 1099s to the government. Verify your contractor’s mailing address before mailing, and check the rules pertaining to 1099s. The basic guidelines to follow are: The recipient is unincorporated (unless an attorney) and was paid more than $600 for services rendered during the calendar year.

Waiting until the date of these deadlines will cause you worry and take your focus away from other matters that could be more important to your business.

#3 Send a Thank-You to all of your clients from 2012. It seems pretty basic but you will be surprised how far a $5.00 personalized Thank You card will go. It shows clients that they are more than just a dollar sign and reminds them that your services / products are still available. It also allows you to revisit their file when writing the card, making sure lose ends that could result in an audit are handled.

#4 Review your errors. Hey, we all make them. Take a look at your biggest errors in 2012 and decide how you can offset them from happening again. If it is a new contract, new refund policy, new proofing policy - whatever... just learn from your mistakes and you will feel more organized and confident moving forward.

#5 Review how you process new orders / clients. Ask yourself if there is something stressful about this process. If so, make a plan how to lighten the stress load and streamline the new business.

Twyla

Friday, January 18, 2013

7 Steps To Help Your Business Grow


            Your goal as a business owner is to provide all the necessary components and watch your business flourish. Many companies do just this while others buckle under the pressure. Here are 7 steps that will help your business grow successfully.
            The first step is to know what you do and know what you don’t do. Do not try to be like everyone else. When you try to be like everyone else you are basically saying that you are not very good at any one thing. Instead of adapting to other people, stick within your comfort and knowledge zone. Focusing on your strengths with alleviate pressures on you, your employees, and your budget.
            The second step is focus on the prize. Set personal goals for yourself, your staff, and your company as a whole. Setting goals allows you to measure yourself and your progress throughout the year or given time period. Make it known to your staff what the goals are and they will be able to take pride in accomplishing them one by one.
            The third step is to remember that people work for people and not just the company. The most successful businesses thrive from employees being reminded that their staff and organization care about them in a personal and professional way. They feel motivated to work and succeed from the support around them.
            The fourth step is to remember that it is essential for your business to be run well. You have to be educated on how to run a business and knowledgeable about the different aspects of it such as finances and purchasing. The more business-minded you are, the more successful your business should be.
            The fifth step is to keep your passion. Passion is contagious. When you are passionate about something you do, it shows in your work. When others see your excitement or enthusiasm it can make them work harder or become more focused on the job itself.
            The sixth step is to challenge yourself. You should always try to keep improving and try to get better. Think of new possibilities, ways of thinking, or the process by which things are done. Moving forward and creating new ideas helps the longevity of your business.
            The final step is to throw away the “build it and they will come” mindset. Good ideas are formulated, but often not executed the correct or best way. Work hard to promote your business by showing potential consumers your product and how it will best benefit them. People will be more inclined to purchase from your business if they feel the product is worth the money. Find ways to show them that it is and your business level should increase.

Thursday, January 17, 2013

How To Be More Productive For The New Year


            We all know someone who seems to be able to accomplish a million and one tasks a day. That person is able to work their job, take care of their kids, grocery shop, retain a clean household, and have a social life at the end of the day. What do really productive people do that we do not? Here are some tips on how to function more like they do.
            The first thing to do is pick your priorities. You are responsible for the activities that you partake in your life. If you are interested in having a big family, but focused on maintaining your business, you may need to choose which one is more important. It is essential that you focus on finding time for the things that you enjoy.
            The second thing to keep in mind is going for efficiency. You are not able to do everything well. Focus on the activities or business strategies that come naturally to you. Those seem to come easier and are enjoyed more as well. Design your life to meet your personal wants.
            Third, try integrating your activities together. It can be hard to maintain work, family, play, and friendships separately. Instead, find activities that can combine them together. Find friendships in coworkers or get the family together and do a favorite activity of yours. It is very rewarding to spend more time with the people you care about while doing the things you enjoy.
            The fourth tip is to manage time-wasters. These could be things like social networks, family, employees, co-workers, or friends that divert your attention away from your job or other activities. It is essential to limit non-supportive contact with these people as well as manage the amount of time spent on social networks. Websites such as Facebook can easily distract you from a goal and kill valuable time. Practice time management and use it sparingly.
            The fifth tip is to be an active listener. The more you pay attention to rules or directions, the less time you have to spend re-reading or figuring out what was said. Paying attention helps save time that could be used doing something more exciting. Listen closely and you will be able to spare yourself a few extra minutes or hours in your day.
            The final tip towards being productive is to lighten up. As much as we like to think so, we cannot do everything. Keep a list of all projects or tasks that need to be done and cross them off when accomplished. This will help organize all that you need to get done and give you a time frame of when to accomplish them by. Although you may not be able to complete the list in a day or even a week, each task is a small victory until the list is completed.

Wednesday, January 16, 2013

The Transition of Employee to Entrepreneur


            Are you tired of working for someone else? Do you think that you would be happier as a boss of your own business? Before you take the plunge, consider looking into the business opportunities available to you at your current job. Your job could potentially help set up the foundation for you to be a successful solopreneur. In the off chance you decide to go your own way from your job and own your own business, here are some tips to help transition you from employee to entrepreneur.
            The first thing to consider is deciding between your professional and industry skills. You may be knowledgeable on certain topics, but passionate about others. Which one will make you happier? This is something to consider when making the transition. You want to take into account the most profitable business move, but also keep in mind that this is YOUR business and it should be interesting and fun for you as well.
            Secondly, you should find the trends that are driving your industry. Within every industry are strengths and weaknesses. It is important for you as the potential business owner to be educated in such topics. Being able to indentify the trends in the market will help your business in finding success.
            Third, you need to find your sweet spot. Once you figure out what the industry trends are, it is important to react and figure out what clients want. If a client needs something new and you are first to react upon it you have a really good shot at turning that into winning sales. You also need to keep in mind what YOU want. If you are merely leaving your job because you are fed up with it, that is not a long-term success factor. You will need to figure out what you would like to do and turn that into an ambition or goal.
            Lastly, work your network. When you are about to launch your business, use your connections that you have made to give it a jump-start. It is beneficial to talk with people already within the industry to get some pointers and success tips. Since they have previous experience and have started up their own business, they would be the most useful people to be in contact with.

Tuesday, January 15, 2013

Does Your Business Need A Mobile App?


            Technologically based companies have taken off significantly over the last few years. More and more businesses are adapting to the change by producing Internet sites as well as creating mobile applications in order to keep up with the shift towards technology. Although it may seem that businesses need to keep up with the curve and join the bandwagon of creating a personal application, this is not always necessary nor a guaranteed profit producer. There are few things to take into consideration before you decide to dedicate time and money towards this project.
            The first thing to consider is the goal of your business. Is your business trying to reach as many people as possible or are you looking to appeal to a specific niche? According to Pew Research only 35% of people own a smartphone. If your business’s goal is to appeal to everyone, there needs to be a way to reach to the other 65% of people. It is important to decide the audience you are trying to reach. If you feel that the customers your business is aiming toward own smartphones then an application may be something to consider.
            The second thing to consider is the necessity of having an application or mobile website. Do you have the budget to support it? If not, it is probably not a good idea to build one. If mobile advertising would work best for your business then it should be implemented. Not all businesses need to have an application or mobile site so do not feel like you have to have one as well.
            Third, do you have the time to manage an application or mobile site? These are not easily created nor can be managed sporadically. The main goal of applications or mobile sites is to bring people to the site as much as possible. Constantly keeping the layout and information up to date is essential. The more interesting the site is physically as well as informative, the more successful the business.
            The last thing to keep in mind are which types of phones your potential consumers are using. You may need to develop different applications for different phone platforms. When a company focuses on developing an application for every platform they may not be able to recognize where their customers are at or where their business fits in.

Monday, January 14, 2013

What's Killing Your Business?


A business owner’s goal is to own a successful business that creates a profit over a long period of time. Sometimes businesses struggle to stay afloat which leads owners to consider alternative options for every aspect of their company. It is important to consider that there may be detrimental roadblocks preventing companies from succeeding. Fear, confusion, faith, and resignation are all responsible for killing businesses.
Many business owners experience fear: fear of change or fear of commitment to change. Because of this, many businesses stay on the same path, which may be a detrimental loss to their companies. Instead of focusing on your fear, take a leap of faith. Change could be the component that fixes a business for the better. In the off chance that things do not improve or get worse, you can always go back to what you’re comfortable with. Be brave and take the plunge.
The second thing killing businesses is confusion. Sometimes business owners do not know exactly what they are doing, but instead try and “wing it”. Instead, educate yourself with good information.  Attend classes or read up on information that would be useful for your business. The more you know, the better position you are in.
The third is faith. Assuming that things will work out in the end isn’t the most responsible perspective. Yes, luck might come into play in certain aspects of your business, but you should not rely on it solely.  To fix this, be proactive and be responsible for your own success. Do the necessary research to make your business run the way you would like it to.
The final business killer is resignation. Although your business may not be as successful or even as profitable as you imagined, do not throw in the towel just yet. Turn to work peers for support and work with them to try and resolve any issues. You will be surprised to find that even the most frustrated or unsettled employees would be willing to help give suggestions to improve the business. Listen to their ideas and work with them to try and correct outstanding issues. This could ultimately lead to the success of your business as well as the support of your staff.

Sunday, January 13, 2013

How To Make Your Business Better For 2013


The New Year gives business owners the opportunity to recount previous year’s mistakes and make necessary changes to improve their business and promote success. If you are looking to take your business farther this year, try these five steps.
The first step is to spend smart. Seems easy enough, but sometimes business owners overspend on pricey software or things deemed necessary for a business to thrive. Instead, focus on the value of the product or service in consideration and less on the cost itself. Cost does not necessarily mean the value of the product is better than something less expensive.
The second step is to terminate year-end bonuses. Your employees may really enjoy those few extra bucks during the holiday season, but instead of shoveling out lumps of money at one time, try breaking up bonuses throughout the year. Provide incentives monthly for employees and set goals to help your business thrive as well as employ morale.
The third step is to ask customers what they want. The most successful products are those that appeal to a large amount of people. You can only know this by asking for input on products you are selling. Suggestions help to improve the quality of the product you are selling. By manufacturing the product to fit the needs of your customers, you are showing appreciation towards them as well as giving them exactly what they like. Asking for ideas on future products could also help your business. Customers have innovative ideas as well which you can use to your advantage.
The fourth step is to sell solutions and not products. This may seem contradictory of the step mentioned before, but as a business owner your main goal is for your business to thrive long-term not just short-term sales. Present your product or service as a solution to potential customers. When they benefit, your business benefits. Focus on how you would like to market your product as a solution to a problem that a person may be having.
The fifth and final step is to try new strategies and often. The longer your business has been around, the more you may find yourself in the same business trends or patterns. Investigate new ideas and opportunities, which could help jumpstart your business. Make it a commitment to change strategies in every aspect of your business at least once a year.

Thursday, January 10, 2013

Rework that business plan!

Are you thinking about redoing your business plan? Many people know that I write and pull together business plans, especially when seeking funding. However, I am providing a few free tips below to help you rework your business plan!

First off know when to touch base. In your business plan make time for scheduling meetings. Many people overlook this. You need to show how you plan to monitor growth and when you plan to do this. Being proactive, such as scheduling weekly meetings, will help add needed depth to your business plan.

Don't focus on predicting actual financial figures. Life doesn't work this way and business plans shouldn't either. Focus on budgets. What are your goals and expectations? If you show a possible backer that you understand financials and leave room for movement then you are proving responsibility right away.

The devil is in the details! When you rework a business plan the key is to provide lots and lots of data. Don't write "monthly management meeting" when you can say "30 day marketing growth review." Let people know exactly what you are talking about, what the goals are, and what your plan is. Too many times I run into people who are afraid to put details in their business plans out of fear the concept will be ripped off. While you have to be careful, you will not find any backer ready to invest money without the details.

Twyla

Monday, January 7, 2013

Are You Networking?

Facebook, Twitter, LinkedIn.... it can all get very overwhelming at times. But, these social media tools play an essential role in your networking ability- and ability to make a profit in business.

Below are my tips on how to network better!

#1 - Don't collect a business card or make online contact with the "how can I benefit" attitude. People will see right through it. Don't be a user, be a networker. It is an art. Be genuine and you will build a genuine relationship!

#2- Listen. Yes, listen. If you are busy pitching a new friend, you are busy missing out on what that friend needs and how you can help. A pitch is good but you may be selling the wrong service to the right person. So, take time to listen before you offer a solution.

#3- Lastly, follow-up. The handwritten note is dated. I get it. But take the time to link up , social media wise, with your new contact and thank them for following you in advance. If you believe the lead is worth it then send an e-thank you card. Starbucks and other eateries offer this service right from Facebook!

Try these three tips and I promise you an increase in brand recognition and sales!

Until next time....
Twyla

Saturday, January 5, 2013

Twyla Garrett Available To Talk Homeland Security Challenges!

Twyla Garrett, owner of Investment Management Enterprise, is using her Homeland Security experience to help the media understand sustainability challenges with the DHS.

Twyla Garrett, owner of IME, is completing her first book on the subject of homeland security. She is also the owner of a homeland security specialty firm and is reaching out to the media with the intent to help reporters understand the real challenges with the DHS and sustainability.

“I often watch these network reporters fumble when it comes to the Department of Homeland Security. They understand what the issues are but they don’t really understand the challenges when it comes to sustainability,” said Twyla Garrett. “This is why I am reaching out to the media. I want them to know that I am willing to help them understand what the real challenges are, not just repeat the political sound bites.”

Twyla Garrett has an extensive understanding of the DHS, business ownership, and sustainability issues in both the public and private sectors. She is available to speak with any members of the media (on or off the record) and provide detailed insight for key homeland security issues in the 2013 year. A media kit is available upon request.

About: Twyla Garrett is an extraordinary entrepreneur, corporate speaker, and compelling author who has been personally invited to speak at The Whitehouse on the issues of creating jobs, economic growth and the controversial fiscal cliff of 2012. Garrett is known for her notable (sometimes 100% self-funded) business deals as much as she is known for providing excellent opportunities to individuals facing immense challenges. Twyla’s memoir will be published in 2013 and it will be followed by a series of “how-to” business books, starting with one based on Homeland Security. Currently, Twyla’s business blog and social media accounts furnish motivational quotes and an over-the-shoulder view of her unique perspective on profiting in business while helping others.

https://twitter.com/TwylaGarrett
Helene Vece of JumpStart Ink (Media Manager)
702-749-5925 Ext 210

Wednesday, January 2, 2013

PRLog (Press Release) - Jan. 2, 2013 - Twyla Garrett is the owner of Investment Management Enterprise and was recently invited to speak at The White House on issues related to business and the country’s economic growth. Now, Garrett is announcing her “2013 Business Awareness Campaign.” The Campaign is designed to help aspiring business owners launch their ideas into actual business ownership during the 2013 year.

“The word “economy” strikes fear right now in many people. I don’t want potential business owners to miss out on great opportunities because of a misperception right now,” said Twyla Garrett. “I was just at The White House. I own several businesses and I know what it takes to make a good go at starting a business. Thus, I am launching this Campaign to help others feel empowered, not fearful, when starting their businesses in the New Year!”

The “2013 Business Awareness Campaign” will allow potential business owners (world-wide) to reach out to Twyla Garrett, via her blog http://twylangarrett.blogspot.com/, and submit questions. In turn, Garrett will offer free advice as a response to the questions. “I normally charge for a full business consultation. I know start-up owners often don’t have spare cash laying around. So, I thought why not launch this campaign and have my blog be a free spot for potential business owners to network, ask questions, and maybe even find investors,” continued Garrett. The Campaign will start on January 3rd of 2013.

About: Twyla Garrett is an extraordinary entrepreneur, corporate speaker, and compelling author who has been personally invited to speak at The White House on the issues of creating jobs, economic growth and the controversial fiscal cliff of 2012. Garrett is known for her notable (sometimes 100% self-funded) business deals as much as she is known for providing excellent opportunities to individuals facing immense challenges. Twyla’s memoir will be published in 2013 and it will be followed by a series of “how-to” business books, starting with one based on Homeland Security. Currently, Twyla’s business blog and social media accounts furnish motivational quotes and an over-the-shoulder view of her unique perspective on profiting in business while helping others.

MEDIA CONTACT
https://twitter.com/TwylaGarrett
Helene Vece of JumpStart Ink (Media Manager)
702-749-5925 Ext 210

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