Twyla Garrett, CBM, CHS III is a serial entrepreneur, professional speaker, and founder of IME Inc. Her Flagship company specializes in Homeland Security.
Monday, June 8, 2015
Are You Harming Your Business?
1. Thinking the customer is always right.
This will kill your margins. Reducing costs, giving away freebies, comping things.... all of these practices will put you out of business. The customer isn't always right. While you want to try and smooth things over with an annoyed client, you don't want to destroy your business in the duration. Think about how to resolve a problem with value added services, not discounts or freebies.
2. Toxic employees.
This should seem obvious but toxic employees can cost you customers and turn off great employees. Bad HR practices will hurt your company. Even poorly behaved contractors can ruin your company. Avoid this problem all together by looking beyond experience and more at attitude. Remember, external customer service starts with internal customer service.
Don't let these two things ruin your company or potential growth. Know that the customer isn't always right and that your employees' bad behavior will hurt your profit margin.
Until Tuesday,
Twyla N. Garrett
Thursday, October 31, 2013
Creative Business Myths
1. Most great ideas don't appear in thin air or with some magical sequence of events. You usually have to come up with many bad ideas before striking gold.
2. Creativity is not genetic. I can't say this enough. Think about how many singers have children who can't sing. I won't mention Miley Cyrus here. Don't rely on genetics to get you by or solve future issues.
3. You don't have to be weird or the lone wolf. Creativity doesn't mean you're unpopular, just look at Lady Gaga. You don't have to suffer to be brilliant. In other words- stop trying to hard and let your own, natural creativity pop!
Until next time,
Twyla