How to Self-Promote & Why!

I had someone ask me how they self-promote without looking sleazy. Here’s the thing… there is nothing wrong with self-promotion. People do it all the time. Lawyers run ads on TV, real estate agents run photo packs on billboards and at bus stops, and online businesses often utilize social media ads to get the word out about their products and services.

Bragging about yourself is part of the online business landscape that many people still need to improve upon. I understand being humble but business is a competitive sport. You have to speak up or you will be left out. One of the best ways to self-promote without feeling “sleazy” is to have your results work as your income advocate.

Find two or three clients who are willing to do a video on your behalf. Before and After photos work well, but often- today’s culture believes they are not real or photo shopped. A video ranks well on Google and YouTube, where photos do only OK. Plus, a video dispels any questions about your client testimony and its validity.

As we head into the rest of 2015, start promoting yourself and the good work you do. Post client result videos and testimonials on your social media accounts and your websites. Remember, branding is 98% visibility.

Until tomorrow,

Twyla N. Garrett

Twyla Garrett Named Keynote Speaker for the WILDE Leadership and Service Awards Philanthropy Gala

Twyla Garrett is the owner of IME (HireIme.com) and the author of Homeland Security; A Comprehensive Guide for All. Garrett, who recently spoke at The United Nations, has been invited by The Women in Leadership Development and Empowerment Inc. (WILDE) team to act as the keynote speaker at their annual awards and philanthropy gala this October in Atlanta, Georgia. http://wildeawardsgala.org/

Ms. Garrett will speak to an audience of professional women who have made strides within their own careers, and who have also had a substantial impact on today’s business society. This year WILDE is honoring six women for the following categories; Woman of Valor, Philanthropist of the Year, Executive of the Year, Under 30 Entrepreneur of the Year, Health and Fitness Woman of the Year, and Community Builder of the Year.

“It is an honor to be able to speak at such a notable event that promotes other women. I don’t have the list of this year’s current nominees, but amazing women were honored last year and I know WILDE will “one up” that event,” said Ms. Garrett. “I’m going to speak about my story and how other women helped me find my entrepreneurial voice. It is imperative that we support one another through the good times and through the failures. WILDE shares my sentiment, which makes this opportunity even more special!”

Twyla Garrett is an emotional, physical, and sexual abuse survivor. She is an Ohio native who sought to climb her way out of despair, family trauma, and financial disadvantages by following her entrepreneurial spirit to San Diego, California and, eventually, Washington, D.C. Ms. Garrett attended John Marshall High School, Ursuline College (BA), University of Phoenix (MA), and Dartmouth University Tuck Business School (Executive Management Program). She has spoken at The White House and is an executive consultant to federal, state and local emergency management and homeland security programs nationwide. In addition to IME and other businesses, Twyla self-funded a 1.5 million dollar entertainment complex in Cleveland, Ohio. Her efforts single-handily added to the improvement of Cleveland’s economic culture by hiring formally homeless individuals.

Members of the media are invited to attend the event with Ms. Garrett upon request. Interviews are available by submitting a story request to Helene Vece at 702-749-5925, ext. 210.

The WILDE Leadership and Service Awards Philanthropy Gala will take place on October 11, 2014 at Future Vision - 1212 Fowler Street, NW. Atlanta. GA. The event runs from 7:00pm - 11:00pm.