Monday, April 22, 2013

Fake It Until You Make It? Why "faking it" can boost your business.

I was once told "fake it until you make it." I never understood this concept. Why would I want to be a fake anything? In fact, I heard that transparency is crucial when starting a business. Well, after years of staring, running and even closing some businesses I have come to a single conclusion- both pieces of advice were right!

I'm not stating that you should fake being an accountant. That's not at all what I mean. What I am referring to is having the self-confidence in your business idea that many entrepreneurs often lack, which is why these ideas are just concepts! As a business owner you should always be honest with your customers,but if you need to fake self-confidence until you realize that you CAN run a successful business, well that is ok too!

Below are my tips to "faking it" in business- at least when it comes to your confidence.

#1. Stay focused on you. Don't get involved with employee drama, what other people think you should or shouldn't do, and don't try to multi-task when completing important tasks. Put your blinders on and ignore the gossip, negative opinions are the urge to do several things at once. Focus on producing great work and iconic proposals to initiate success.

#2. Know where you are weak. If you can identify what areas of your own business bring out your weakest skills then you will know how to correct and overpower the situation- thus leading to more confidence. Ignoring your weakness will only add more stress to your life and will hold you back from your goals.

#3. Set challenges. If you want to "fake" your way to success then set-up real goals. As you take baby steps to accomplish these goals, you will come to realize that you do have what it takes to run a business and that you don't have to "fake" anything!

It is a tough world out there when it comes to the business industry. If you can present a sense of self-confidence and you believe in your products and/or services then you have already won half of the battle.

Until next time,
Twyla

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